Coke vs. Pepsi
Not long ago, I found myself flipping, flipping, flipping through channels trying to find something of interest – picking up a book, housecleaning, all of the other things I should have been doing just did not seem like an option. I finally settled on a documentary type show about Coca-Cola. As I prefer Coca-Cola over Pepsi, I decided this was where I would remain. In the end, I found it to be quite interesting. One of the items they featured as their latest and greatest was the introduction of the Coca-Cola Freestyle . The Coca-Cola Freestyle is a beverage dispenser capable of blending more than a hundred different drinks. On the show, they went through the list of sodas available. There were some sodas that I had not heard of in a long, long time. You are also able to mix sodas; much to my own personal chagrin. My son still proclaims that he enjoys the taste of 10 different sodas mixed together when given the opportunity to mix at the movie theater – yeah, sure it tastes good. I cannot imagine what he would do if he had the ability to mix 100 flavors!! Another cool part of the Freestyle is the customer tracking ability. Because it is computerized, the Freestyle has the ability to send back all sorts of data metrics to Coke HQ, including what the popular flavors were, when and how much people were buying, and what locations were most favorable. Coke HQ even has a kill switch for any flavors they need to stop offering ASAP. Can you imagine how powerful this wealth of customer knowledge would be for your business?? The COOLEST part about the Coca-Cola Freestyle is the fact that I just learned after reading an article today. Plexus Corp. a Neenah, Wisconsin based company helped develop the technology for the Coca-Cola Freestyle and they are now tabbed to produce the “behind the service counter” version. How impressive is that fact!! So, in the end, I didn’t read a book and my house work was there for me after the show but obviously I retained what I watched AND it turned into something I deemed blog-worthy!
Tags: Coca-Cola Freestyle